Reonoma started as a UF student company (Junior Achievement Sweden) founded by three students in the Gnosjö region. From day one we did everything ourselves — the electronics, the software and the manufacturing of our e-paper visitor badges, all in-house.
During our UF year the work paid off: we won Årets Innovation (Innovation of the Year) at the Swedish UF National Championships 2026 and took first prize at Blixtlåset 2026, one of Sweden's largest innovation competitions for young entrepreneurs.
Today we are Reonoma AB, delivering smart visitor management — badges, docking stations and software — to companies across Sweden. Same team, same workshop mentality, bigger ambitions.
Meet the Founders
Adam
Co-Founder
Adam Axelsson is the driving force and initiator behind Reonoma’s core idea. He is solution-oriented and highly inventive, and with his ability to turn vision into reality, he serves as the unifying force that transforms ideas into action and keeps the team moving forward
Fanny
Co-Founder
Fanny Sommehed is responsible for Reonoma’s visual identity, design, and CAD development, as well as the company’s marketing. With a sharp eye for form and detail, she creates a cohesive and professional image that makes Reonoma feel innovative and clearly stand out.
Emil
Co-Founder
Emil Karlsson is curious and analytical, with the ability to see both the details and the bigger picture. His patience and structured way of working bring order and efficiency. He ensures that everything runs smoothly behind the scenes — both financially and technically — making him a central part of Reonoma’s success